Who are the current or potential consumers for your sport organization, individual, team, or facility?

Next, using some of the methods and suggested resources described in Chapter 4 and any additional sources, conduct preliminary research on the 4 Cs (consumers, competitors, company, and climate) of the organization, individual, team, or facility for your final project. Then, in a 3- to 4-paragraph journal assignment, address the following: Consumers: Who are the […]

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