devry busn115 final exam

Page 1

Question 1.1. (TCO 7) The relationship between a PERT chart
and a Gantt chart includes which of the following? (Points : 5)
A Gantt chart
is used for forecasting sales.
A PERT chart
is used for measuring progress.
They are both
considered to be control procedure monitors.
Both use a
critical path to delineate the flow of materials.
A PERT network
can be made up of thousands events over many months.

Question 2.2. (TCO 7) Operations management includes (Points
: 5)
facility
location but not layout.
facility
layout but not location.
capacity planning.
holding output
steady while lowering costs.
None of the
Above.

Question 3.3. (TCO 8) The era of sustainability has entered
into distribution as well as the other aspects of marketing. Given this
information, (Points : 5)
the decision
of what distribution mode to use is less complex than first imagined.
emissions from
air freight are lower than rail shipping.
emissions from
air freight are higher than ocean shipping.
motor
transportation is more fuel efficient per ton-mile than rail.
transportation
accounts for one third of carbon dioxide emissions.

Question 4.4. (TCO 8) If there is one thing that advertisers
agree upon, it is the growing importance of social media in product promotion.
Given this information, (Points : 5)
investing in
social media hinders a company in reaching its goals.
social media
needs to work hand in hand with other channels.
social media
reaches old audiences that have new devices.
nontraditional audiences are the new target
for social media.
social media
and direct mail are complementary to one another.

Question 5.5. (TCO 1) You own a hardware store in the small
town where you live. A big-box, multiline competitor has just opened. You see
the following as your advantages of maintaining your market share and continued
sales revenue. (Points : 5)
Strictly
adhere to your previous five-years business plans
Providing
improved customer service
Increasing
your inventory levels
Opening a
branch store across the street from the big box
Charging your
customers for consultation time when they ask for advice

Question 6.6. (TCO 1) As a pharmacist in your community, you
are concerned with the level of service provided to those in need at odd hours
and after hours and in the neighborhoods where such extended service is needed.
Your concerns are centered on which of the following? (Points : 5)
Making
products and counseling available when consumers need them
Changing the
buying behaviors of consumers
Understanding
the risks of some of the products offered for sale
Doing whatever
is necessary to provide credit through debit cards and credit cards
Providing open
and free-flowing communication to the consumers

Question 7.7. (TCO 1) A technique that combines all the
promotional tools into one comprehensive, unified promotional strategy includes
_____. (Points : 5)
The creation
of a positive brand image
Meeting the
needs of distributors
Meeting the
strategic marketing goals of your main supplier
Meeting the
needs of the indigent in your community
Meeting profit
expectations of external investors

Question 8.8. (TCO 2) There have been reports of cell phone
service sales representatives who actually lie to get customers to extend their
contracts or even extend their contracts without the customers’ knowledge. Some
phone reps intentionally hang up on callers to prevent them from canceling
their contracts. Why do these sales reps sometimes resort to overly aggressive
tactics? (Points : 5)
Excellently
designed incentive programs reward them tax free
Salaries can
be reduced by half in such instances
Their managers
say, “Deceive the customers.”
Overly
ambitious goals and incentives create an environment in which people can learn
and grow.
Overly
ambitious goals and incentives create an environment in which unethical actions
are tolerated.

Question 9.9. (TCO 2) The Uniform Commercial Code includes
_____. (Points : 5)
Laws that
cover promissory notes and checks
Legally
enforceable agreements between two or more parties
Bills in the
form of Accounts Payable
Laws that
cover international transactions
Invoices in
the form of Accounts Receivable

Question 10.10. (TCO 2) The change in U.S. business from
manufacturing to knowledge-based technology has created new regulatory
challenges for federal agencies. This means _____. (Points : 5)
The
government’s resolve to pursue corporate income tax evasion cases has increased
Competition is
a cornerstone of a knowledge-based economy.
Antitrust
oversight has always been the rule.
The definition
of competitive advantage has been limited
Antitrust
issues will persist in the future.

Question 11.11. (TCO 3) One advantage of offshore
outsourcing is _____. (Points : 5)
Less strategic
tasks can be sourced so that companies can focus on sales and marketing
Communication
among company members, suppliers, and customers is problematic.
Outsourced
work allows companies to create efficiencies that in fact let them fire more
workers.
Consumers
benefit from lower prices generated by effective use of global resources and
developing nations.
Offshore
outsourcing may reduce product quality and can therefore cause damage to a
company’s reputation.

Question 12.12. (TCO 3) Nations trade with other nations
because _____. (Points : 5)
They can
produce all the products their people want and need.
Buying and
selling products is allowed by international treaty.
Sophisticated
technology allows for the improved use of natural resources.
Buying and
selling products is allowed by verbal contracts.
They are able
to buy what is needed in a mutually beneficial exchange relationship.

Question 13.13. (TCO 3) In 1948, a global forum was created
whose purpose it was to reduce trade restrictions on goods, services, ideas,
and cultural programs. The result of the efforts of this organization includes
_____. (Points : 5)
The creation
of regional alliances
Increase of tariffs worldwide
Expansion of
new trade rules to areas like agriculture
The protection
of the value of the dollar
Overcoming
constraints and decrease business opportunities

Question 14.14. (TCO 4) Starting your own business (Points :
5)
Is an
alternative to unemployment.
Is not risky.
Allows others
to control your future.
Is not
difficult and does not require sacrifice.

Question 15.15. (TCO 4) A disadvantage of a corporation is
_____. (Points : 5)
Simplified tax
returns
Simplified
Record Keeping
Simplified
operations in overseas markets
Difficulty of
termination
Perpetual life

Question 1.1. (TCO 5) Which of the following pairs represent
an advantage and a disadvantage of marketing to a mobile phone rather than a
fixed computer (Points : 5)
Mobile phone
users are accustomed to advertising interuptions while fixed computers have limited
links to retailer websites
The mobile
phone is operating most of the time but the interactivity is less than a fixed
computer
The screen
size of fixed computers is larger but screen enlargement overcomes that
limitation in mobile phones
Fixed
computers can provide advertising based on where you happen to be while mobile
phone advertisements are limited to product categories

Question 2.2. (TCO 4) To look at problems and/or passions
and see opportunities in them, which of the following questions should be
asked? (Points : 5)
Where can I
find a solution?
What services
would improve society?
What products
would improve my life?
What products
are least significant?
What products
would improve all mankind?
.

Question 3.3. (TCO 5) Electronic wireless technology
continues its move toward ubiquity. Such media inculcates: (Points : 5)
National
market information
International
market information
Client
information
Company
information
Competitor
information

Question 4.4. (TCO 5) You are an independent Internet
Marketing Consultant. You have an excellent track-record of assisting small to
medium sized companies fully realize their marketing potential through an
improved and enhanced presence on the world-wide-web. Mr. Top Hatt, the owner
of a small pet-grooming salon (Hatt’s Cat Grooming Emporium) specializes in the
care and grooming of cats and only cats has just called you. Mr. Hatt has heard
of the Internet but doesn’t know much else. He would like for his cat grooming
business to grow by using the Internet but doesn’t know what to do. A
recommendation is: (Points : 5)
Building and
improving relationships with customers
Online
advertising to get potential customers to the website
Announcing
weekly sales promotions so customers will make a purchase
Information to
competitors and near-competitors
Website
software to send “spam” email messages

Question 5.5. (TCO 6) An element of Planning is: (Points :
5)
Providing
constructive feedback
Determining
reconstruction needed
Promulgating
financial statements
Setting
precise standards
Establishing
standard procedures

Question 6.6. (TCO 6) You have been recently hired as the
new Employee Development and Training Director at a small utility engineering
company. Your boss, the company founder as well as President and CEO of the
firm has specifically asked your assistance in finding a way to improve
creativity in his engineers through a process called job enrichment. You have
thought about this for a few days and now feel that it is necessary to meet
with your boss to present your ideas concerning motivation and performance. One
idea that you would present to him is: (Points : 5)
The extent to
which a job demands the same skills
The degree to
which the job requires doing a task with a visible outcome from beginning to
end
The The degree
to which the job has an insubstantial impact on the lives or work of others
The degree of
indiscretion in scheduling leisure time
The amount of
direct and clear information given about team goals

Question 7.7. (TCO 6) The steps to Mining Group Gold include:
(Points : 5)
Defining the
behavioral parameters of a unique subset of cultures
Establishing a
zone of proximal development
Setting
expectations for reasonableness of the ideas presented
Establishing
clear and concise expectations of factual information
Conducting a
series of time-checks throughout the meeting

Question 8.8. (TCO 7) One development that has changed
production techniques is the integration of computers into the design and
manufacturing of products. One process that this includes is: (Points : 5)
Process
manufacturing
Intermittent
process
Computer-aided
design
Flexible
manufacturing
Process
flexible-aided design

Question 9.9. (TCO 8) The Marketing Manager is responsible
for choosing how to implement which one of the following: (Points : 5)
Production
capacity
Place
Reselection
consideration
Profit
Earnings
before interest and taxes

Question 10.10. (TCO 9) Using social media is an important
component in today’s business environment. Partnering with customers in this
manner includes which one of the following:(Points : 5)
Understanding
broadband technology, such as fiber-to-the-home
Allowing
network capacities to maximize
Understanding
the impact of your telephone system
Being
disingenuous to customers
Responding to
customers in a timely manner

Question 11.11. (TCO 9) Collaboration software allows
multiple users to work on the same document at the same time. It also
facilitates videoconferencing so that participants can see and hear each other
regardless of where they are. One advantage of using such software is: (Points
: 5)
Multiple locations
for the information being edited and saved.
Multiple
copies of the information so back-ups are not necessary.
The software
is considered shareware and is therefore not copyrighted.
The software
being considered public domain software and free for the taking.
Multiple
locations where the information is stored provides quick access.

Question 12.12. (TCO 9) Which of the following does NOT
assist professional and managerial business information systems: (Points : 5)
High-level tasks such as new product
design
Analyzing the
organization’s financial information
Planning
relatively short-term/tactical objectives
Identifying
trends within the industry
Transaction
processing systems to further assist with the daily flow of data

Question 13.13. (TCO 10) The role of information technology
has changed since the days when it was known as data processing. You have been
hired as the new manager of the IT department for Megalopolis Corporation.
Megalopolis Corporation manufactures and sells barbecue grills to the
middle-upper end of the market. Demand continues to be strong for all products.
However, providing service (both warranty and non-warranty) continues to be a
challenge. In essence, having the right parts at the right place at the right
time is not an easy task. Given this information, one of your “must-do-first”
priorities is: (Points : 5)
Reviewing
current operations in the IT department to determine processes that can be made
more efficient.
Explore the
possibilities of providing real-time manufacturing and shipping data to your
competitors.
Review the
information that is gathered by the customer relations staff that might assist
in degrading existing customer relationships.
Review the
non-warranty ordering process to deteriorate communications with suppliers.
Exploring new
markets through an improved online presence of the company.

Question 14.14. (TCO 10) Financial accounting includes which
one of the following: (Points : 5)
The
preparation and distribution of an a periodic report
A
summarization of the costs of production
The
preparation of departmental budgets
Compliance
with the Financial Accounting Standards Board (FASB) guidelines
Reviewing and
evaluating the information used to prepare a company’s financial statements

Question 15.15. (TCO 10) Imagine that you have just earned
your business degree and have been hired as a hospital administrator at a small
hospital that, like many others, is experiencing financial problems. A
suggestion that you would make to help improve the financial position of the
hospital and correct the financial problems is: (Points : 5)
Improve the
efficiency of the hospital’s cash management system
Use a
carefully planned lawn care service
Continue the
hospital’s large stockpile of drugs
Cease using a
just-in-time inventory system
Use a
carelessly planned inventory control system

Page 3

Question 1. 1. (TCO 1) The latest economic news is not very
positive. Unemployment rates are higher than expected, consumer confidence has
fallen, and companies are reporting layoffs are in order. The Federal Reserve
chairman acknowledges the economy is in a recession. What actions might the
federal government and the Federal Reserve take to give the economy a boost?
What are these policies called? (Points : 10)

Question 2. 2. (TCO 2) Identify and discuss the social
responsibilities of Home Depot to three different stakeholder groups. (Points :
15)

Question 3. 3. (TCO 3) Discuss the positive aspects of
globalization, and contrast these with the negative aspects of globalization
from the perspective of a small business. Be sure to address the pros and cons
of outsourcing in your response. (Points : 15)

Question 4. 4. (TCO 4) Identify and explain the incentives
for entrepreneurship. Address why someone would willingly take the numerous
risks associated with running a business. Also, discuss the major attributes
necessary for a successful entrepreneur. (Points : 15)

Question 5. 5. (TCO 5) Aside from retail sales and
marketing, identify and discuss two ways that a business could reduce costs or
increase profits by using the Internet or web applications. (Points : 15)

Question 6. 6. (TCO 5) Describe the stages and consumer
passes through when making a purchase decision. Give examples of each stage.
(Points : 15)

Question 7. 7. (TCO 7) Given the following companies—Boeing
(airliner manufacturer) and Dell Computer (computer manufacturer)—which
facility layout would be the most suitable for each? Justify your response. How
would each company determine the location of its facilities? List the specific
needs and requirements of each company when determining location. (Points : 15)