Stolen Video Camera
You are the team leader of a four-person
video crew from Industrial Video Imaging (IVI). You are on your way to film the
installation of energy panels at a power generating station in rural West
Virginia. The film, which will be approximately one-hour long, will be shown to
the Solar Energy Commission, a client with whom your Senior Management will be
meeting in three days.
On the morning of the installation, you
discover that your only camera, a Panatronic-880 digital video camera worth
$8000, is missing from your company van, parked outside your motel in Flatrock,
WV. Upon inspection, you notice damage to the lock and latch on the vanΓ’ΒΒs back
door.
While speaking with the Flatrock Police
Department, you are asked to go in and fill out an incident report. Since you
need to find a camera and get to the installation site, you are caught between
competing time pressures; you designate a crew member to stay in Flatrock to
complete the police report, but you still must decide what to do about filming
the installation.
You have time to stop at a local discount
store and purchase a small, multipurpose digital video camera for about $700.
While this solution would allow you to get to the installation on time and film
the process as planned, the small, multipurpose camera might not capture some
details that are important information to the Solar Energy Commission (such as
the setting of the solar collectorsΓ’ΒΒ tracking arcs and the calibrating of the
sensing instruments). The other option is to drive to a larger city, about 60
miles away, where you could purchase a new Panatronic-880. If you did this,
however, you would arrive late, missing the first 20 minutes of the
installation.
Directions:
Weigh the pros and cons of both options:
buying a less expensive camera that may not capture the details requested by
the client or travelling farther to purchase a camera identical to the one
stolen but missing the first third of the installation process. Use critical
thinking skills to decide which course of action to take.
Assume that you have acted on your
decision, that the video was delivered on time, and that you are back in your
office. Because the video was lacking either quality or quantity (based on the
decision you made), you have been asked to explain the situation in Flatrock,
the actions you took, and why you took those actions at the time of the crisis.
Write a memo to your supervisor, Chris Campbell, East Region Field Manager for
IVI. Assume your memo also will be read by IVI Senior Management.
Elements of a desired response:
A
clear, well-organized description of the problem and explanation of your
solution
Inclusion of specific supporting details and evidence
Demonstration of a clear purpose and awareness of the audience
Effective development and sequencing of your ideas
Appropriate style and tone for a business document
Standard written English grammar, spelling, and punctuation
(Points : 100)
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