STR Week 4 Quiz

STR Week 4 Quiz
1. Which of the
following is a generic strategy developed by Michael Porter?

2. Firms that enjoy higher profit margins are using which of
Michael Porter’s generic strategies?

3. Which matrix involves a framework that can help ensure
that businesses’ strategies are consistent with strategies appropriate to their
strategic environment?

4. For the ABC Company, the Alpha business is in a dominant
market share position in a mature market. As per the BCG matrix, Alpha is a

5. Which matrix makes fine distinctions among business
portfolio positions with the inclusion of high/medium/low axes?

6. Which of the following companies is a good example of a
low-cost leader?

7. The grand strategy in which the firm directs its
resources to the profitable growth of a single product, in a single market and
with a single technology is termed

8. Firms that follow this type of generic strategy can
sometimes have difficulties succeeding without compromising the key attributes
of a company’s products or services.

9. If a textile producer acquires a shirt manufacturer, this
is called

10. Companies that pursue this value discipline strive to
produce a continuous stream of state-of-the-art products and services.

11. Which of the following represents an operating
opportunity to build value or sharing?

12. The core competency must represent a major source of
value to be a basis for competitive advantage. Furthermore, the core competency

13. What is it called when current products are marketed,
often with only cosmetic changes, to customers in related market areas?

14. The most compelling reason companies should diversify
can be found in situations when

15. The acquisition of one or more businesses operating at
the same stage of the production-marketing chain is an example of

16. Which of the grand strategies is typically lowest in
risk?

17. Which of the following is a value discipline?